If you operate a website and you’ve done at least a little bit of research into SEO, you’ve probably come across the term “link earning.” Some refer to it as “passive link building.” The idea behind it is fairly simple: if you build it, they will come. Essentially, the belief is that if you build…
Did you know that backlinks remain one of Google’s top three ranking factors? Yet, most websites either ignore link building, outsource it blindly, or rely on outdated tactics that no longer work. If you care about organic search traffic, then it is absolutely necessary to understand what white-hat link building strategies work and which strategies…
You can’t build good, relevant links to your website unless you have at least one linkable asset. In the old days of link building, you could spam directories and engage in every link scheme under the sun in order to increase your search engine visibility, even though you had absolutely nothing on your website link-worthy….
The assortment of link building tools and backlink checkers available these days is, frankly, overwhelming. The link building toolkit is extensive, varied, and always growing. As a link builder, one of the most important tool selections you will make is the selection of a backlink checker. It’s something you use and depend on in many…
With link building, a simple list of 10 or so items never covers everything. But I wanted to make a simple list to help you keep your head above water, stay out of trouble, and build some effective links as you go about your work. So I started working on the 10 Commandments of link…