If you’ve been around SEO and link building long enough like I have, you know that link building has transitioned through multiple different definitions. It’s also historically been conflated with lots of other tactics. It’s been confused for link earning. It’s been confused for content marketing. It’s even been confused for the entirety of SEO….
The assortment of link building tools and backlink checkers available these days is, frankly, overwhelming. The link building toolkit is extensive, varied, and always growing. As a link builder, one of the most important tool selections you will make is the selection of a backlink checker. It’s something you use and depend on in many…
With link building, a simple list of 10 or so items never covers everything. But I wanted to make a simple list to help you keep your head above water, stay out of trouble, and build some effective links as you go about your work. So I started working on the 10 Commandments of link…
I’ve been thinking about social media shares lately. I take Google at their word when they say social shares don’t influence search engine rankings. Although it may seem counterintuitive, it makes sense to me. A lot of sense. Links require review and approval. Links often require one-on-one interaction. And links take time and energy to…
Effective keyword research is a crucial element in any SEO strategy. By identifying the right keywords to target, you can increase your website’s visibility, attract more traffic, and ultimately drive sales. Fortunately, there are many free keyword research tools available to help you optimize your website. These free keyword research tools offer valuable insights and…